Create a $100K Chocolate Ad: Dynamic CGI Product Reveal Veo 3 Prompt
Generate a commercial that rivals a $100,000 production with this advanced Veo 3 JSON prompt. This prompt designs a visually explosive and luxurious ad for a gourmet chocolate bar, perfect for capturing audience attention and showcasing a product with dynamic, high-end CGI.
This structured JSON prompt orchestrates a breathtaking visual journey. It begins with an elegant shot of the ‘Aurora Bites’ chocolate bar, which then dramatically cracks open, not to break, but to unleash a zero-gravity vortex of its rich ingredients. Viewers are taken on a macro-level flight through a swirling galaxy of molten caramel, candied nuts, and vibrant berries. The sequence resolves as these elements beautifully coalesce back into a perfect cross-section of the chocolate bar, followed by a crisp logo reveal. The result is a sensory experience that looks and feels incredibly premium.
Why This Prompt Works
This prompt leverages Veo 3’s advanced capabilities for creating professional-grade commercial content through several key techniques:
- Structured Multi-Scene Narrative: By breaking the 8-second video into four distinct, timed scenes, the prompt tells a complete micro-story: anticipation, climax, exploration, and resolution. This level of control is a core strength of JSON prompting.
- Extreme Specificity: The prompt avoids vague terms, instead describing “molten, glistening caramel ribbons” and “vibrant dried raspberry fragments.” This precision provides Veo 3 with the exact visual data needed for hyper-realistic rendering.
- Dynamic Camera Control: A sophisticated mix of camera motions from a “slow orbital dolly shot” to a “rapid push-in” and a “fast, fluid orbital track” ensures the video is visually engaging and never static.
- Comprehensive Audio Design: Each scene has meticulously defined audio cues, including building orchestral music, ambient sounds, and sharp, synchronized sound effects like a “sharp, impactful ‘crack’ sound,” creating a fully immersive and cinematic experience. For more examples of high-impact food visuals, check out this cinematic food explosion prompt.
How to Customize & Enhance
Use this powerful prompt as a template for your own unique product reveals. Here are a few ways you can adapt it:
- Swap the Ingredients: Easily modify the elements within the ‘flavor galaxy’. Replace berries and nuts with elements like sea salt crystals, cookie crumbles, liquid mint, or coffee beans to fit a different product.
- Change the Product Type: This entire ‘assembly’ concept can be adapted. Imagine a luxury watch whose components swirl together, a smartphone revealing its internal tech, or, as seen in these other luxury product reveals, a skincare product materializing from its natural ingredients.
- Alter the Aesthetic: Change the `visual_aesthetic` from “glossy hyper-realism” to something completely different, like “whimsical stop-motion” or “dark, moody film noir” to create a unique brand identity.
json Prompt
{
"video_length_seconds": "8",
"aspect_ratio": "16:9",
"overall_style": {
"visual_aesthetic": "high-dopamine visuals, fast-paced dynamic editing style, glossy hyper-realism, vibrant and energetic CGI, visually arresting",
"color_palette": "rich dark browns, molten golds, vibrant reds and purples of berries, sparkling whites, dynamic and contrasting with ethereal glows",
"film_attributes": "rapid cuts and transitions, dynamic camera movements, exaggerated motion blur, fast-paced action, surreal and unexpected elements, rhythmic visual cues, crisp focus, high-fidelity material rendering",
"tone_and_mood": "exciting, luxurious, sensory, magical, indulgent"
},
"keywords": [
"chocolate",
"luxury",
"gourmet",
"sensory",
"flavor",
"cosmic",
"magical",
"reveal",
"dynamic",
"viral",
"indulgence",
"sweet",
"confectionery",
"food ad",
"product reveal"
],
"scenes": [
{
"scene_id": 1,
"start_time_seconds": 0,
"end_time_seconds": 1.5,
"description": "A single, pristine 'Aurora Bites' chocolate bar, exquisitely crafted with a subtle shimmer, rests on a polished dark surface. Soft, luxurious lighting highlights its rich texture and elegant form, creating an aura of anticipation.",
"camera": {
"composition": "Medium Close-up",
"motion": "Smooth, slow orbital dolly shot, revealing the bar from a slightly low angle",
"angle": "Slightly low angle",
"lens": "Macro lens"
},
"environment_details": {
"setting": "Minimalist, opulent studio with diffused spotlights, deep shadows creating dramatic contrast."
},
"transition_to_next_scene": "Dynamic, rapid shattering effect with a burst of light",
"audio_design_for_scene": {
"ambient_sounds": "Subtle atmospheric hum of a high-end studio",
"music": "Elegant, building synth-orchestral music with a sense of wonder",
"sfx": "Subtle light refractions and shimmering sounds"
},
"elements_in_scene": [
"Aurora Bites' chocolate bar (sleek, dark, rectangular with subtle logo embossing)",
"Polished obsidian pedestal"
],
"motion_elements_internal": "Bar gently rotates, catching light across its surface",
"visual_effects": [
"Subtle light refractions on chocolate surface",
"Soft glowing edges"
]
},
{
"scene_id": 2,
"start_time_seconds": 1.5,
"end_time_seconds": 3,
"description": "The chocolate bar dramatically cracks open along its length with a burst of golden light, not breaking apart but revealing a breathtaking internal landscape. Ribbons of rich, molten caramel and sparkling pieces of candied nuts and dried berries erupt outwards in slow motion from the fissures, suspended in a moment of dynamic release.",
"camera": {
"composition": "Tight Close-up",
"motion": "Rapid push-in, then holding steady on the fracturing chocolate",
"angle": "Eye-level",
"lens": "Macro lens"
},
"environment_details": {
"setting": "Darkening studio, now illuminated by the intense golden glow emanating from within the cracking chocolate."
},
"transition_to_next_scene": "Explosive particle dissolve, dissolving the chocolate shell into pure energy",
"audio_design_for_scene": {
"ambient_sounds": "Subtle magical hum",
"music": "Dramatic crescendo in electronic orchestral music",
"sfx": "Sharp, impactful 'crack' sound, golden light burst 'whoosh', shimmering particles 'chimes'"
},
"elements_in_scene": [
"Fracturing 'Aurora Bites' chocolate bar",
"Molten, glistening caramel ribbons",
"Candied pecan pieces, sparkling with sugar",
"Vibrant dried raspberry fragments, vivid red"
],
"motion_elements_internal": "Chocolate cracks rapidly, internal ingredients burst and swirl outwards with exaggerated motion blur and slow-motion liquid dynamics",
"visual_effects": [
"Intense golden light burst from cracks",
"Shimmering particles",
"Slow-motion liquid dynamics of caramel"
]
},
{
"scene_id": 3,
"start_time_seconds": 3,
"end_time_seconds": 5,
"description": "The caramel, nuts, and berry fragments now swirl in a vibrant, zero-gravity vortex, forming a miniature, edible galaxy. They are bathed in warm, ethereal light, emphasizing their texture and inviting colors. The swirling creates mesmerizing, dynamic patterns.",
"camera": {
"composition": "Wide Shot / Macro",
"motion": "Fast, fluid orbital track through the swirling ingredients, capturing both macro details and wide abstract views",
"angle": "Dynamic, shifting with the flow",
"lens": "Wide-angle lens, then shifting to macro"
},
"environment_details": {
"setting": "Abstract cosmic void, entirely composed of swirling, glowing ingredients and ethereal light, boundless and immersive."
},
"transition_to_next_scene": "Rapid, seamless condensation of all swirling elements",
"audio_design_for_scene": {
"ambient_sounds": "Subtle ethereal hum",
"music": "Upbeat, energetic electronic music builds with a sense of wonder",
"sfx": "Soft 'whooshes', 'liquid swirls', delicate 'chimes' and 'sparkles'"
},
"elements_in_scene": [
"Spiraling ribbons of golden caramel",
"Floating candied pecan pieces",
"Vibrant dried berry clusters",
"Fine, shimmering chocolate dust"
],
"motion_elements_internal": "Ingredients continually swirl, dance, and intermingle in a rapid, mesmerizing, yet graceful motion, forming dynamic patterns",
"visual_effects": [
"Ethereal glows on all elements",
"Soft particle trails",
"Subtle light refractions",
"Dynamic bokeh effects"
]
},
{
"scene_id": 4,
"start_time_seconds": 5,
"end_time_seconds": 8,
"description": "The swirling galaxy of flavors rapidly condenses and reforms into a perfect, cross-section view of the 'Aurora Bites' chocolate bar. It rests on a luxurious, subtly textured surface, showcasing its layered interior (caramel, nuts, fruit). The 'Aurora Bites' brand logo appears dynamically with a subtle glow, centered next to the product.",
"camera": {
"composition": "Medium Shot",
"motion": "Smooth, controlled pull-back to a medium shot, then a slow, elegant reveal of the entire bar",
"angle": "Eye-level",
"lens": "Standard cinematic lens"
},
"environment_details": {
"setting": "High-end studio, soft, focused lighting on the product, clean and uncluttered background."
},
"transition_to_next_scene": "",
"audio_design_for_scene": {
"ambient_sounds": "Subtle ambient hum, soft room tone",
"music": "Triumphant, sophisticated orchestral flourish, resolving to a gentle, luxurious theme",
"sfx": "Satisfying 'snap' sound as elements reform, gentle 'thud' as it settles, soft 'chime' for logo reveal"
},
"characters_present": [],
"elements_in_scene": [
"Fully reformed 'Aurora Bites' chocolate bar (cross-section clearly visible, showcasing layers)",
"Dark, polished marble slab"
],
"motion_elements_internal": "Ingredients rapidly coalesce and settle into place, bar slowly rotates to perfectly display its cross-section, logo materializes with a soft glow",
"visual_effects": [
"Subtle glow fades from the bar",
"Crisp texture details become prominent",
"Dynamic logo reveal with a soft, ethereal glow"
]
}
],
"brand_info": {
"key_colors": [
"Rich Dark Chocolate Brown",
"Molten Gold",
"Vibrant Raspberry Red",
"Deep Caramel Amber"
],
"logo_description": "Stylized, elegant 'Aurora Bites' logo, clean sans-serif font with a subtle celestial or shimmering element in the 'A' of Aurora.",
"name": "Aurora Bites",
"product": "Luxury Chocolate Bar",
"slogan": "Indulge Your Senses."
},
"ending_visual": "The 'Aurora Bites' chocolate bar in pristine condition, with the 'Aurora Bites' logo prominently displayed above it and the slogan 'Indulge Your Senses.' below, all against a luxurious, dark background.",
"final_audio_cue": "A final, resonant musical flourish, fading out with a subtle, satisfying chime."
}