Cinematic $150K Burger King Whopper Ad: Dynamic Food Assembly Veo 3 JSON Prompt
Unleash the full flavor and excitement of a fast-food favorite with this incredible Veo 3 structured JSON prompt. This prompt, easily created and customized using our Veo 3 Prompt Writer, generates a multi-scene, hyper-realistic commercial for a Burger King Whopper meal, capturing the dynamic assembly and fresh appeal of its iconic products in a video that looks like a $150,000 production. Experience mouth-watering visuals and crisp sound design, making it perfect for high-impact advertising campaigns and social media content.
Why This Prompt Works
This Veo 3 JSON prompt expertly utilizes several core principles for generating a visually stunning and highly effective commercial:
- Clarity & Specificity: Every element, from the “thick, raw beef patty, sizzling intensely on glowing charcoal flames” to the “crystalline ice cubes falling into the swirling cola,” receives meticulous detail. This specificity guides Veo 3 to render highly realistic and enticing visuals, perfectly capturing the essence of a flame-grilled Whopper.
- Multi-Scene Sequencing: Breaking the 8-second video into four distinct scenes ensures a compelling narrative flow. It starts with the raw ingredients, progresses through the assembly of the burger, the addition of fries and condiments, and culminates in a dynamic, complete meal reveal. This progressive storytelling builds anticipation and effectively showcases the entire product offering.
- Dynamic Motion & Transformations: The prompt is rich with action, describing “smoke billows upwards,” “ingredients materialize,” “fries elegantly pour,” and “cola dramatically splashes upwards.” These dynamic motions, combined with slow-motion effects and CGI-flame effects, create an engaging, high-energy visual experience that grabs attention immediately.
- Comprehensive Audio Design: Each scene has dedicated audio elements, ambient sounds like “intense sizzling,” specific sound effects such as “rapid snapping sounds of ingredients” and “ice clinking,” and an “energetic, building orchestral music.” This layered audio significantly enhances the sensory experience, making the video more immersive and impactful.
- “Show, Don’t Tell” with Visual Aesthetic: Instead of simply saying “delicious,” the prompt describes “hyper-realistic food cinematography,” “vibrant and energetic,” and “sizzling flame-grilled aesthetic.” It also defines a rich color palette, ensuring the video visually communicates freshness and irresistible appeal.
How to Customize & Enhance
Adapt this powerful commercial prompt to fit various brands or products:
- Change the Brand & Product: Easily replace “Burger King” and “Whopper” with your own brand. Detail your product’s unique features, ingredients, and packaging. For example, adapt it for a gourmet pizza delivery, a new snack item, or even a luxury beverage.
- Modify Ingredient Reveals: Experiment with different ways ingredients appear or assemble. Try magical swirls, geometric transformations, or organic growth effects to make your product reveal truly unique.
- Adjust Camera Work: Play with camera angles and motion. Use extreme close-ups on specific textures (e.g., crispy chicken skin, melting chocolate) or dramatic slow-motion for liquid splashes. For more cinematic examples, explore other product reveal prompts.
- Experiment with Lighting & Mood: Alter the “overall_style” to create different atmospheres, e.g., a rustic, warm glow for artisanal products or sleek, cool tones for futuristic tech.
- Integrate a Voiceover: While this prompt uses minimal voiceover, you could add an informative or persuasive narration for a more traditional commercial approach.
This Burger King Whopper meal prompt demonstrates the incredible potential of Veo 3 for creating compelling and high-value commercial videos. Explore other dynamic beverage ads or high-energy food commercials for further inspiration. It’s an excellent starting point for any marketer or content creator looking to produce professional-grade food advertisements.
json Prompt
{
"video_length_seconds": "8",
"aspect_ratio": "16:9",
"overall_style": {
"visual_aesthetic": "hyper-realistic food cinematography, dynamic product CGI, high-dopamine visuals, vibrant and energetic, sizzling flame-grilled aesthetic",
"color_palette": "rich reds (ketchup, fries box), golden yellows (cheese, fries), deep cola browns, crisp whites (bun, mayo, soda cup), vibrant greens (lettuce), all against a sophisticated dark grey background, with glowing amber from flames",
"film_attributes": "dynamic, fast-paced camera movements, slow-motion splash effects, sharp focus on food textures, CGI flames and smoke effects, crisp details, high-impact presentation, rapid cuts and fluid transitions",
"tone_and_mood": "exciting, delicious, fresh, energetic, satisfying, bold, crave-worthy"
},
"keywords": [
"Burger King",
"Whopper",
"burger",
"fries",
"soda",
"cola",
"flame-grilled",
"fast food",
"dynamic assembly",
"food splash",
"fresh ingredients",
"ad",
"commercial",
"food sensory",
"product reveal"
],
"scenes": [
{
"scene_id": 1,
"start_time_seconds": 0,
"end_time_seconds": 2,
"description": "A close-up on a thick, raw beef patty, sizzling intensely on glowing charcoal flames. Smoke billows upwards, and distinct char marks rapidly form on the patty's surface. In the background, fresh, vibrant lettuce, ripe red tomato slices, and crisp red onion rings materialize, hovering and rotating slowly.",
"camera": {
"composition": "Macro Close-up",
"motion": "Slow, dramatic push-in on the sizzling patty, then a subtle pull back to reveal surrounding ingredients",
"angle": "Slightly low angle to emphasize the flames",
"lens": "Macro lens with shallow depth of field"
},
"environment_details": {
"setting": "Dark, smoky grill environment with glowing amber charcoal. The background is a soft, undefined dark grey.",
"transformation": "Raw ingredients are materializing in the smoky atmosphere."
},
"transition_to_next_scene": "Dynamic cut with a rapid visual dissolve, as elements snap into place.",
"audio_design_for_scene": {
"ambient_sounds": "Intense sizzling of meat on grill, crackling flames",
"music": "Energetic, building orchestral music with a driving rhythm",
"sfx": "Loud sizzle, whoosh of smoke, subtle magical chimes as ingredients appear",
"voiceover": ""
},
"elements_in_scene": [
"Thick beef patty on charcoal grill",
"Glowing charcoal flames",
"Billowing smoke",
"Fresh green lettuce leaves",
"Ripe red tomato slices",
"Crisp red onion rings"
],
"motion_elements_internal": "Patty sizzling and charring, smoke rising, ingredients materializing and rotating."
},
{
"scene_id": 2,
"start_time_seconds": 2,
"end_time_seconds": 4,
"description": "The flame-grilled patty, fresh vegetables, and bright yellow cheese slices rapidly snap together in mid-air, forming the core of the Whopper. As the burger completes, a vibrant red fries box, prominently displaying 'WHOPPER', bursts into frame from the left. Golden, crispy fries elegantly pour into the box, suspended in a shower of salt crystals. A generous swirl of rich red ketchup and creamy white mayonnaise dynamically sprays onto the burger.",
"camera": {
"composition": "Medium Close-up",
"motion": "Dynamic tracking shot following the burger assembly, then a quick pan and zoom to the fries box as it enters the frame",
"angle": "Eye-level, dynamic and engaging",
"lens": "Standard prime lens"
},
"environment_details": {
"setting": "Abstract dark grey background, with a subtle glow around the assembling food items.",
"transformation": "Food items are assembling and interacting dynamically."
},
"transition_to_next_scene": "Fast cut, revealing the soda cup emerging with a dramatic splash.",
"audio_design_for_scene": {
"ambient_sounds": "Subtle, energetic hum",
"music": "Music becomes more intense and exciting, with a satisfying build-up",
"sfx": "Rapid snapping sounds of ingredients, fries pouring into box, satisfying 'crunch' sound, ketchup/mayo squirting sounds",
"voiceover": ""
},
"elements_in_scene": [
"Assembling Whopper burger (patty, cheese, lettuce, tomato, onion)",
"Red fries box with 'WHOPPER' logo",
"Golden, crispy French fries",
"Salt crystals",
"Swirls of red ketchup and white mayonnaise"
],
"motion_elements_internal": "Burger components snapping, fries pouring, ketchup/mayo spraying dynamically."
},
{
"scene_id": 3,
"start_time_seconds": 4,
"end_time_seconds": 6,
"description": "A Burger King branded soda cup rapidly rises from the bottom of the frame. A deep brown cola drink dramatically splashes upwards and outwards, creating an exhilarating peak. Crystalline ice cubes fall into the swirling cola, clinking gently, and a red and white striped straw elegantly inserts itself into the drink. The now complete Whopper and fries box are visible, floating, slightly blurred in the background, adding to the full meal context.",
"camera": {
"composition": "Medium Shot",
"motion": "Smooth crane up/dolly in on the soda cup, dynamic tracking of the cola splash, then a subtle pull back to frame the full drink",
"angle": "Slightly low angle to emphasize the upward splash",
"lens": "Wide-angle lens"
},
"environment_details": {
"setting": "Minimalist dark grey background, with dynamic light reflections off the liquid and ice.",
"transformation": "Liquid and ice are dynamically interacting within the cup."
},
"transition_to_next_scene": "Seamless, fluid transition as all elements coalesce into the final iconic arrangement.",
"audio_design_for_scene": {
"ambient_sounds": "Subtle fizzing and bubbling of cola",
"music": "Music builds to a high-energy crescendo with a refreshing feel",
"sfx": "Loud pouring and splashing, ice clinking, effervescent fizz, straw insertion sound",
"voiceover": ""
},
"elements_in_scene": [
"Burger King branded soda cup",
"Dark brown cola drink",
"Dynamic cola splashes",
"Crystalline ice cubes",
"Red and white striped straw",
"Blurred Whopper and fries box in background"
],
"motion_elements_internal": "Cola splashing, ice falling, straw inserting, liquid fizzing."
},
{
"scene_id": 4,
"start_time_seconds": 6,
"end_time_seconds": 8,
"description": "The complete Burger King mealu2014Whopper, fries in its 'WHOPPER' box, and soda cupu2014is perfectly suspended in a dynamic, iconic arrangement. The fries are golden and crisp. The cola fizzes with ice. All items are surrounded by a vibrant, hyper-realistic burst of flying lettuce, ketchup splashes, golden crumbs, and glistening ice cubes, frozen in a moment of energetic action. The background is a clean, sophisticated dark grey, allowing the food to pop. The entire scene radiates freshness, flavor, and excitement.",
"camera": {
"composition": "Medium Shot",
"motion": "Slow, controlled orbital shot around the entire suspended meal, with a very subtle, almost imperceptible push-in to enhance focus and depth.",
"angle": "Eye-level, direct and engaging, slightly dynamic to capture the suspended elements",
"lens": "Standard prime lens"
},
"environment_details": {
"setting": "Clean, sophisticated dark grey background with subtle, soft studio lighting highlighting the food items.",
"transformation": "None, the scene is a frozen dynamic composition."
},
"transition_to_next_scene": "",
"audio_design_for_scene": {
"ambient_sounds": "Subtle, inviting hum, very light background fizz",
"music": "Music reaches an energetic, satisfying climax, then gently fades out",
"sfx": "Crisp food sounds, subtle fizz, satisfying 'snap' or 'pop' of freshness and completion",
"voiceover": ""
},
"elements_in_scene": [
"Fully assembled Whopper burger",
"Red fries box filled with golden fries",
"Burger King branded soda cup with cola, ice, and straw",
"Suspended lettuce leaves, ketchup splashes, golden crumbs, and ice cubes"
],
"motion_elements_internal": "Subtle shimmering and very slow, almost imperceptible rotation of the entire meal arrangement, giving a sense of suspended energy."
}
],
"brand_info": {
"name": "Burger King",
"product": "Whopper Meal",
"slogan": "FLAME-GRILLED. YOUR WAY."
},
"ending_visual": "The Burger King logo (white crown above 'BURGER KING' text) appears centered on a clean, dark grey background. Below it, the slogan 'FLAME-GRILLED. YOUR WAY.' appears in bold white text.",
"final_audio_cue": "Upbeat, satisfying sonic flourish with a final, crisp, iconic chime.",
"final_on_screen_text": "FLAME-GRILLED. YOUR WAY."
}