Create a $100K Coffee Ad with This Veo 3 JSON Prompt
Capture the essence of luxury and indulgence with this powerful Veo 3 prompt, designed to generate a high-fidelity CGI coffee commercial that rivals a six-figure production. This advanced, structured JSON prompt orchestrates a breathtaking visual journey, transforming a sleek product bag into an explosion of aromatic beans that magically coalesce into the perfect cup of coffee.
The resulting video is a masterclass in sensory marketing, featuring rich, warm tones, fluid slow-motion dynamics, and ethereal steam effects. It’s an ideal template for premium brands looking to create stunning product reveals, social media campaigns, or captivating brand stories that evoke a feeling of comfort and sophistication. The level of detail in this prompt ensures a polished, professional outcome that looks like it came straight from a top-tier animation studio.
Why This Prompt Works
This prompt leverages several of Veo 3’s most powerful features to achieve its cinematic quality:
- Multi-Scene Sequencing: By breaking the 8-second clip into four distinct, timed scenes, the prompt tells a complete narrative from introduction and dynamic action to magical transformation and the final beauty shot. This creates a compelling and easy-to-follow story.
- Rich Sensory Language: The descriptions go beyond simple instructions, using evocative language like “glistening coffee beans,” “ethereal cloud of steaming coffee aroma,” and “zero-gravity ballet.” This guides Veo 3 to produce a visually rich and indulgent atmosphere.
- Specific Camera Control: Each scene specifies precise camera compositions (e.g., “Medium Close-up”), motions (“Slow, elegant orbital rotation”), and angles (“Slightly low-angle”), ensuring a dynamic and professionally directed feel.
- Layered Audio Design: The prompt meticulously defines ambient sounds, music, and sound effects for each scene, creating a fully immersive auditory experience that complements the luxurious visuals. For other examples of excellent sensory marketing, see our cinematic chocolate ad prompt.
How to Customize & Enhance
Adapt this powerful template for your own unique projects:
- Change the Product: Swap the coffee beans for anything from tea leaves or cocoa pods to tech components or cosmetic ingredients. Simply update the descriptions in each scene to match your new subject.
- Adjust the Mood: Alter the `color_palette` and lighting descriptions to create a different feel. Try a “cool, futuristic blue and silver” palette for a tech product or a “bright, vibrant, and sunny” palette for a summer beverage. You can explore other high-end beverage concepts with our CGI tea commercial prompt.
- Modify the Pacing: For a more energetic feel, change camera motions from “Slow” to “Rapid” or “Dynamic” and shorten the scene durations.
- Add Branding: Easily incorporate your brand’s logo or a call-to-action in the final scene by describing it in the `elements_in_scene` and `motion_elements_internal` fields.
json Prompt
{
"video_length_seconds": "8",
"aspect_ratio": "16:9",
"overall_style": {
"visual_aesthetic": "high-fidelity product CGI, sensory-rich coffee cinematography, luxurious and inviting",
"color_palette": "rich dark browns of roasted coffee beans, warm golden hues of crema, deep amber of brewed coffee, subtle earthy tones, soft, inviting ambient lighting",
"film_attributes": "slow-motion fluid dynamics, macro focus on textures, smooth and deliberate camera movements, ethereal steam and aroma effects, crisp depth of field",
"tone_and_mood": "indulgent, luxurious, awakening, comforting, premium"
},
"keywords": [
"coffee",
"premium blend",
"rich aroma",
"freshly brewed",
"roasted beans",
"morning ritual",
"luxury",
"espresso",
"caffeine",
"warmth",
"indulgence"
],
"scenes": [
{
"scene_id": 1,
"start_time_seconds": 0,
"end_time_seconds": 2,
"description": "A sleek, dark, matte-finish bag of 'Aromatic Blend' Premium Coffee slowly rotates into view, its minimalist label with golden accents catching the soft light. A single, perfectly roasted coffee bean next to it emanates a subtle, glowing aura.",
"camera": {
"composition": "Medium Close-up",
"motion": "Slow, elegant orbital rotation around the bag",
"angle": "Eye-level",
"lens": "Standard"
},
"environment_details": {
"setting": "A minimalist, warm-toned studio background with soft, diffused lighting."
},
"transition_to_next_scene": "Dynamic cut with an expanding light burst",
"audio_design_for_scene": {
"ambient_sounds": "Subtle, deep hum",
"music": "Smooth, ambient jazz intro with soft piano notes",
"sfx": "Gentle, ethereal glow sound, soft material swish",
"voiceover": ""
},
"elements_in_scene": [
"Aromatic Blend coffee bag (dark, matte finish, golden accents)",
"Single roasted coffee bean",
"Soft studio lighting"
],
"motion_elements_internal": "Coffee bag rotates slowly, coffee bean glows and pulsates gently",
"on_screen_text": "",
"visual_effects": [
"Subtle golden aura emanating from the coffee bean",
"Soft, elegant highlights on the bag"
]
},
{
"scene_id": 2,
"start_time_seconds": 2,
"end_time_seconds": 4,
"description": "The coffee bag from Scene 1 dynamically bursts open in slow motion. Thousands of perfectly roasted, glistening coffee beans explode outwards, scattering in an elegant, zero-gravity ballet. From the center of this bean explosion, a rich, ethereal cloud of steaming coffee aroma begins to expand and swirl.",
"camera": {
"composition": "Close-up",
"motion": "Dynamic pull-back following the exploding beans, then a gentle orbital spin",
"angle": "Slightly low-angle",
"lens": "Wide-angle"
},
"environment_details": {
"setting": "The warm-toned studio background, now filled with swirling coffee beans and aromatic steam."
},
"transition_to_next_scene": "Seamless dissolve, guiding swirling elements into a new formation",
"audio_design_for_scene": {
"ambient_sounds": "Expanding, warm hum",
"music": "Music builds with a subtle, rich crescendo",
"sfx": "Crisp popping, gentle whooshing of beans, warm, enveloping aroma sound, soft burst",
"voiceover": ""
},
"elements_in_scene": [
"Thousands of roasted coffee beans",
"Ethereal cloud of steaming coffee aroma",
"Fragments of the coffee bag"
],
"motion_elements_internal": "Coffee beans explode outwards, swirling and floating. Aromatic steam expands gracefully from the center.",
"on_screen_text": "",
"visual_effects": [
"Explosive particle effects of coffee beans",
"Volumetric steam simulation with golden light interaction",
"Subtle motion blur for dynamic movement"
]
},
{
"scene_id": 3,
"start_time_seconds": 4,
"end_time_seconds": 6,
"description": "The swirling coffee beans and aromatic steam from Scene 2 gracefully coalesce and condense. They slowly, magically form into a sleek, ceramic cup. The steam condenses into rich, dark coffee, with a perfect golden crema layer forming on top. Intricate latte art, a delicate leaf pattern, emerges from the crema.",
"camera": {
"composition": "Close-up",
"motion": "Smooth push-in as elements coalesce, then a slow orbital reveal of the cup",
"angle": "Eye-level, then slightly overhead for latte art detail",
"lens": "Macro"
},
"environment_details": {
"setting": "The studio background, now focusing on the magical formation of the coffee cup."
},
"transition_to_next_scene": "Smooth visual flow, maintaining focus on the newly formed coffee",
"audio_design_for_scene": {
"ambient_sounds": "Soft, bubbling condensation sounds",
"music": "Music mellows into a satisfying, warm melody",
"sfx": "Gentle swirling, soft pouring sound, delicate steam hiss, a satisfying 'click' as the cup forms",
"voiceover": ""
},
"elements_in_scene": [
"Coalescing coffee beans and steam",
"Sleek ceramic coffee cup",
"Rich, dark brewed coffee",
"Golden crema with delicate latte art"
],
"motion_elements_internal": "Elements condense and form the cup and coffee. Latte art slowly blooms on the surface.",
"on_screen_text": "",
"visual_effects": [
"Seamless materialization of ceramic cup",
"Fluid simulation of coffee and crema forming",
"Detailed, organic latte art animation"
]
},
{
"scene_id": 4,
"start_time_seconds": 6,
"end_time_seconds": 8,
"description": "The exquisite, steaming cup of 'Aromatic Blend' coffee rests on a polished, dark wooden table. A single, perfect coffee bean is subtly placed beside it. The brand's elegant logo appears above the cup, accompanied by a final call to action.",
"camera": {
"composition": "Medium shot",
"motion": "Gentle, slow pull-out to reveal the full setting",
"angle": "Slightly high-angle, looking down at the cup",
"lens": "Standard"
},
"environment_details": {
"setting": "A luxurious, clean setting with a polished dark wooden table, subtly blurred background."
},
"transition_to_next_scene": "",
"audio_design_for_scene": {
"ambient_sounds": "Subtle, warm room tone with faint distant cafe sounds",
"music": "Music resolves with a rich, satisfying, and comforting chord",
"sfx": "Soft steam hiss, gentle 'ding' for logo appearance, faint clink of porcelain",
"voiceover": ""
},
"elements_in_scene": [
"Sleek ceramic coffee cup with steaming coffee and latte art",
"Polished dark wooden table",
"Single roasted coffee bean",
"Soft, inviting backlighting"
],
"motion_elements_internal": "Steam gently rises from the coffee, logo animates in smoothly. Subtle light shifts.",
"on_screen_text": "",
"visual_effects": [
"Realistic steam simulation",
"Elegant light reflections on the cup and table surface",
"Smooth animation of logo appearing"
]
}
],
"brand_info": {
"name": "Aromatic Blend",
"product": "Premium Coffee",
"slogan": ""
},
"ending_visual": "The elegant 'Aromatic Blend' coffee cup, steaming gently on a polished dark wooden table, with the brand logo prominently displayed.",
"final_audio_cue": "A final, rich, and comforting orchestral flourish, followed by the soft, satisfying sound of a gentle sip.",
"final_on_screen_text": ""
}